From the Field: Becoming a Baby Friendly Facility

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Project Title

Becoming a Baby Friendly Facility

Name of Organization, Agency, or Institution

Womens Health & Birth Center

Primary Contact Name and Title

Rosanne Gephart, Director

Project Aim and Goals

We wanted to design a center where the needs of the mother and the baby come first. A place where every aspect of care is based on supporting natural birth and breastfeeding.

We offer a Lactation Specialist Training Program.

Blueprint Area(s) Addressed

Strategies Used


We have 95% of our mothers who are 100% breastfeeding at 6 weeks after birth. At delivery, babies stay on their mothers until they have breastfed well.



Baby-Friendly Hospital Initiative

For More Information

Rosanne Gephart, at

Filed in Care coordination, Clinical controversies, Clinical practice guideline/policy change, Decision making and choice, Disparities, Educational materials for health professionals, Performance measurement/reporting, Shared decision making, Skills training or drills for health professionals, Staffing/care coordination change, Stories from the Field, Team building on Thu., Jul 14, 2011

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